Insights test

Animated Callout TIME EXPIRATION

You spend valuable time and resources developing content and planning your media strategy. So you probably have questions about whether you’re reaching the right audience on the right device at the right time. Nielsen has the answers, and we’d love to share them with you. Our audience...

NDCWP-1048 -ca/en landing page

For many Americans, connectivity is everything, and that trend has greatly influenced TV viewing over the past few years. During the height of countrywide shelter-in-place orders across the U.S. amid the COVID-19 pandemic, weekly time spent watching connected TVs grew along with overall media use,...

NDCWP-1087

The right data can mean the difference between guessing and knowing. Nielsen’s data is backed by real science, so you won’t have to wonder what’s next – you’ll know.The right data can mean the difference between guessing and knowing. Nielsen’s data is backed by real science, so you...

Test NDCWP-673

TESt QUOTE test author There’s no doubt that digital advertising is on the rise as more advertisers and agencies begin to understand and accept the opportunities the medium brings. How they use digital, however, will continue to evolve. Roughly half (51%) of marketers also expect spending on...