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Nielsen Completes Acquisition of Visual IQ

Nielsen has today completed its acquisition of Visual IQ, a leading independent provider of multi-touch attribution modeling of advertising on digital platforms that helps improve ROI for brand marketers.

Nielsen Agrees to Acquire Visual IQ

Nielsen announced it has entered into a definitive agreement to acquire Visual IQ, a leading independent provider of multi-touch attribution modeling of advertising on digital platforms that helps improve ROI for brand marketers.

Press Contacts

For press inquiries about Nielsen’s business, leadership and corporate events (such as quarterly earnings), please contact:
corporatepressinquiries@nielsen.com

For Press inquiries about Nielsen’s insights for the Europe region, please contact the Nielsen Europe Communications representative below:

Europe:Samantha Rovatti

Global Television Audience Measurement (Television Audience Measurement outside of the United States): Sonya Ford