British consumers are displaying a strengthening sense of optimism about their financial wellbeing, with 34% of Brits saying they are financially better off today than five years ago, according to our new report on Changing Consumer Prosperity.
Globally, 58%of global consumers feel they are better off financially than they were five years ago, but there is also a sizeable proportion of consumers who feel that they are only in survival mode, with sentiment differing considerably by region and country.
Here’s a look at some of the major shifts we’re tracking to help our clients stay in prime position to capitalize on the opportunities they’ll present in the coming years.
Nielsen looks at the financial implications of customer churn in the Teleco marketplace in Europe, sizing the risk and providing solutions to help organisations manage customer churn in order to save revenue and protect their business from revenue loss.
UK consumer confidence has fallen for the first time since 2013, according to the latest Nielsen Global Survey of Consumer Confidence and Spending Intentions.
Number of consumers who believe the UK is out of recession at 5½-year high. Proportion of consumers saying they’re willing to spend money hasn’t been higher for seven years. ‘Rising utility bills’ is the only main concern for consumers to increase on previous quarter.