Client Learning

Prime Lingo

Shine a light on your audience or consumer segment by using Nielsen’s  PRIME Lingo software to increase your efficiency and ability to leverage our data with a simplified interface and features without sacrificing the ability to perform in-depth analytics. PRIME Lingo’s software offers features for beginner, intermediate, and advanced users, so your entire team will be able to benefit from our insights on local and national levels.

Tools & Tutorials

Introduction to Report Builder 2

Building and Sorting Reports

On the Fly Custom Definintion Builder

Advanced Custom Definition Builder

Exporting Reports




Saving Reports as Templates

Custom Trade Areas

Batch Reports

Prime Lingo Mobile

Count Function