Client Learning

Local Television

Local Television Knowledge Resources

This document contains methodology information for LPM, Set-Meter and Diary Only.

This document covers viewing buckets and pseudo viewing sources.

Nielsen Answers Resources

The following documents are available in the Local Workspace on the Nielsen Answers® portal:

  • NIELSEN LOCAL REFERENCE SUPPLEMENT (go to Local Workspace > Reference > General Information folder)
  • LOCAL SURVEY DATES FOR TV SEASON (go to Local Workspace > Calendars & Schedules > Survey Dates)

Nielsen U Resources

A Nielsen U ID is needed to access these online tutorials.