As a local market expert, you are always striving to increase the effectiveness of your advertising efforts and grow new revenue. To stay ahead of the curve, you need to understand your consumers, the categories of products and services they consume and the ability of various media channels to effectively reach them.
Watch our webinar featuring recently released Nielsen Scarborough local insights that create a portrait of the Boise, Idaho, market. Viewers will learn three simple suggestions to achieve advertising success. When you synchronize the consumer with the right brands, the right message and the right media channels, you create the winning combination.