Make Your Trade Go Further

Make Your Trade Go Further

How Machine Learning Is Delivering Game-Changing Pricing and Promotion Insights

Maybe you already know that one of the largest costs of business for today’s retailers and manufacturers consist of promotions and discounts. But did you also know most promotions lead to a net loss? Data like that might stop your trade plans in their tracks. 

In “Make Your Trade Go Further: Game-changing pricing and promotion insights,” the final session of our “Remotely Interesting” at-home learning series, we reveal how Nielsen machine learning and analytics is identifying critical insights around pricing and promotions that will help you: 

  • Reduce waste
  • Increase profit
  • Grow sales
  • Make the most out of your trade budget

Let the other guys spin their wheels trying to find the right pricing discount. By accessing these data insights driven by machine learning, you’ll be lapping the competition and making your trade go further while your business grows faster.