옴니 채널 쇼퍼들의 Shopping Journey 안에 숨은 성장의 기회가 있다!-NIELSEN SHOPPER INSIGHT

https://develop.nielsen.com/kr/ko/insights/case-study/2016/2016-nielsen-shopper-solutions/
https://develop.nielsen.com/kr/ko/insights/case-study/2016/2016-nielsen-shopper-solutions/