Data Center
Navigate today’s media with
the latest audience data
Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.
Top 10
What’s trending on TV (and more)
Discover what audiences are watching, playing and listening to with Nielsen’s Top 10 lists.
Top Streaming Programs
Sep. 29 – Oct. 05, 2025
| Program Name | Rank | Minutes (Millions) | # of Episodes | SVOD Provider |
|---|---|---|---|---|
| Monster: The Ed Gein Story |
1
|
1,527 | 8 | Netflix |
| Wayward |
2
|
1,303 | 8 | Netflix |
| NCIS |
3
|
817 | 488 | Hulu / Netflix / Paramount+ |
| Play Dirty |
4
|
788 | 1 | Prime Video |
| Law & Order |
5
|
768 | 486 | Hulu / Peacock |
| KPop Demon Hunters |
6
|
731 | 1 | Netflix |
| Spongebob Squarepants |
7
|
724 | 323 | Paramount+ |
| Love Is Blind |
8
|
698 | 116 | Netflix |
| Bluey |
9
|
692 | 154 | Disney+ |
| Bob's Burgers |
10
|
666 | 295 | Hulu |
Source: Nielsen Streaming Content Ratings (Amazon Prime Video, AppleTV+, Disney+, Hulu, Max, Paramount+, Peacock and Netflix), Nielsen National TV Panel, U.S., viewing through television.
Top Broadcast TV Shows
Week of Oct. 20 – Oct. 26, 2025
| PROGRAM | RANK | VIEWERS P2+ (000) | HHLD RATINGt | ORIGINATOR |
|---|---|---|---|---|
| CBS NFL NATIONAL (4:25p) |
1
|
25,332 | 11.7 | CBS |
| NBC SUNDAY NIGHT FOOTBALL – PACKERS VS. STEELERS |
2
|
23,044 | 11.6 | NBC |
| FOX NFL SUNDAY (1:00p) |
3
|
18,953 | 8.8 | FOX |
| FOOTBALL NIGHT AMERICA PT 3 |
4
|
12,773 | 6.4 | NBC |
| FOX WORLD SERIES GAME 1 – DODGERS VS. BLUE JAYS |
5
|
12,259 | 5.6 | FOX |
| FOX WORLD SERIES GAME 2 – DODGERS VS. BLUE JAYS |
6
|
11,399 | 5.2 | FOX |
| CBS NFL REGIONAL (1:00p) |
7
|
11,251 | 5.6 | CBS |
| 60 MINUTES |
8
|
11,100 | 6.1 | CBS |
| MONDAY NIGHT FOOTBALL ON ABC – BUCCANEERS VS. LIONS |
9
|
10,355 | 5.5 | ABC |
| FOX+FS1 MLB ALCS: GM 7 – MARINERS VS. BLUE JAYS |
10
|
8,910 8,910 | 4.3 | FOX |
Source: Nielsen National TV Ratings. U.S. audiences. Ranked by total viewers P2+. Ratings are the percentage of TV viewers in the U.S. that tuned into a specific television program.
Sports data
What’s trending in sports
Explore our sports data hubs to discover the power of sports programming, teams and athletes.
Insights into the Olympic Games
Discover fan insights, sponsorship trends and influential athletes in our insights hub.
The Women’s World Cup
Featured
The 10 most influential women footballers on Instagram
| # | Player Name | Country | Instagram handle | Followers |
|---|---|---|---|---|
| 1 | Alisha Lehmann |  | @alishalehmann7 | 13.4M |
| 2 | Alexia Putellas |  | @alexiaputellas | 2.8M |
| 3 | Alex Morgan |  | @alexmorgan13 | 10M |
| 4 | Jordyn Huitema |  | @jordynhuitema | 1.6M |
| 5 | Marta |  | @martavsilva10 | 2.5M |
| 6 | Megan Rapinoe | | @mrapinoe | 2.1M |
| 7 | Jule Brand |  | @jule_brand | 198K |
| 8 | Alessia Russo |  | @alessiarusso99 | 457K |
| 9 | Sakina Karchaoui |  | @sakinakarchaoui | 727K |
| 10 | Samantha Kerr |  | @samanthakerr20 | 1.2M |
The Men’s World Cup
Featured
The 10 most influential men footballers on Instagram
| # | Player Name | Country | Instagram handle | Followers |
|---|---|---|---|---|
| 1 | Cristiano Ronaldo |  | @cristiano | 398.2M |
| 2 | Leo Messi |  | @leomessi | 518.8M |
| 3 | Neymar |  | @neymarjr | 196.4M |
| 4 | Kylian Mbappé |  | @k.mbappe | 82.9M |
| 5 | Viní Jr. | | @vinijr | 27.8M |
| 6 | Gavi |  | @pablogavi | 12.1M |
| 7 | Karim Benzema | | @karimbenzema | 62.5M |
| 8 | Paulo Dybala | | @paulodybala | 51.5M |
| 9 | Robert Lewandowski |  | @_rl9 | 31.7M |
| 10 | Eden Hazard |  | @hazardeden_10 | 27.2M |
The Record
Quarterly US audio listening trends
Unlock the quarterly audience data that highlights how listeners are consuming ad-supported audio across platforms with The Record.
Looking for more data and trends?
Talk to our team of experts.
Methodology
Audience data powering a better media future for all people
As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.
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