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Insights | 10-04-2024
Webinar DL test
As the media industry races towards complete digitization, CTV stands out as a prominent channel marked by untapped…
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Insights | 19-03-2024
Super Sunday delivers a record day of TV viewing
While Super Bowl LVIII was a standout that attracted 123.7 million viewers, total TV usage declined in February in…
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Insights | 18-03-2024
Southeast Asia: CPG Marketing Mix Modeling Meta Analysis
Introduction Measure the full funnel impact of TikTok advertising TikTok, a global entertainment platform, captures the…