NEW YORK – July 19, 2024 – An estimated 25.38 million viewers watched the fourth and final night of the 2024 Republican National Convention on Thursday, July 18, according to Nielsen. The event was broadcast live from approximately 10:00 p.m. to 12:15 a.m. EDT and carried on 14 television networks reported by Nielsen, with varied coverage televised on each.
The final night of the 2024 RNC featured former President Trump’s formal acceptance of the GOP presidential nomination. The audience peaked at 28.4 million viewers during Trump’s speech in the 10:45 – 11:00 p.m. window.
Below is a summary of average viewership aggregated across airing networks. The data is inclusive of U.S. audiences only.
2024 Republican National Convention
Night 4 – Thursday, July 18
Sum of viewership across networks (Live+SD). U.S. audience estimates.
| Viewing Audience | Rating | |
| Persons 2+ | 25,381,000 | 8.1 |
| Households | 17,892,000 | 14.3 |
| Persons 18-34 | 1,352,000 | 1.9 |
| Persons 35-54 | 4,940,000 | 6.1 |
| Persons 55+ | 18,363,000 | 18.1 |
Source: Nielsen. NNTV, Live+Same-Day.
Data in this table is inclusive of Nielsen-measured broadcast and cable networks that aired the event.
Reported networks include: ABC, CBS, NBC, Scripps News, Telemundo, Univision, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
Audience estimates are inclusive of out-of-home viewing for all reported networks except Newsmax, NewsNation, PBS and Scripps News which do not include out-of-home contributions.
Audience projections are rounded to the nearest thousand (000).
2024 RNC: Viewership By Day
| Daily sum of viewership across networks (Live+SD). U.S. audience estimates. | DAY 1 Monday, July 15 | DAY 2 Tuesday, July 16 | DAY 3 Wednesday, July 17 | DAY 4 Thursday, July 18 | ||||
| Viewing Audience | Rating | Viewing Audience | Rating | Viewing Audience | Rating | Viewing Audience | Rating | |
| Persons 2+ | 18,130,000 | 5.8 | 14,808,000 | 4.7 | 17,970,000 | 5.7 | 25,381,000 | 8.3 |
| HHLDS | 13,200,000 | 10.6 | 11,118,000 | 8.9 | 13,249,000 | 10.6 | 17,892,000 | 14.3 |
| P18-34 | 792,000 | 1.1 | 507,000 | 0.7 | 658,000 | 0.9 | 1,352,000 | 1.9 |
| P35-54 | 3,355,000 | 4.2 | 2,397,000 | 3.0 | 3,028,000 | 3.8 | 4,940,000 | 6.1 |
| P55+ | 13,524,000 | 13.3 | 11,640,000 | 11.5 | 13,962,000 | 13.8 | 18,363,000 | 18.1 |
Source: Nielsen. NNTV, Live+Same-Day.
Data in this table is inclusive of Nielsen-measured broadcast and cable networks that aired the event.
Reported networks include:
- DAY 1: ABC, CBS, NBC, Scripps News, Telemundo, CNN, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS. (Note that Telemundo only aired 9 minutes of coverage.)
- DAY 2: ABC, CBS, NBC, Scripps News, CNN, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
- DAY 3: ABC, CBS, NBC, Scripps News, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
- DAY 4: ABC, CBS, NBC, Scripps News, Telemundo, Univision, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
Audience estimates are inclusive of out-of-home viewing for all reported networks except Newsmax, NewsNation, PBS and Scripps News which do not include out-of-home contributions.
Audience projections are rounded to the nearest thousand (000).
© 2024 The Nielsen Company. All Rights Reserved.
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Lauren Pabst
lauren.pabst@nielsen.com
