NEW YORK – August 23, 2024 – An estimated 26.2 million viewers watched the fourth and final night of the 2024 Democratic National Convention on Thursday, August 22, according to Nielsen. The event aired from approximately 9:00 p.m. to 11:30 p.m. ET across 15 television networks reported by Nielsen, with varied coverage televised on each.
The four-day convention closed with a speech by Kamala Harris as she formally accepted the Democratic presidential nomination. The speech aired from approximately 10:31 p.m. to 11:11 p.m. ET, and averaged 28.9 million viewers during that time.
The tables below show the total average viewership of the event aggregated across measured networks. The data is inclusive of U.S. audiences only.
2024 Democratic National Convention Viewership
Night 4 – Thursday, August 22
Sum of viewership across networks (Live+SD). U.S. audience estimates.
Viewing Audience | Rating | |
Persons 2+ | 26,203,000 | 8.3 |
Households | 19,006,000 | 15.2 |
Persons 18-34 | 1,444,000 | 2.0 |
Persons 35-54 | 5,249,000 | 6.5 |
Persons 55+ | 18,833,000 | 18.6 |
Source: Nielsen. NNTV, Live+Same-Day.
Data in this table is inclusive of Nielsen-measured broadcast and cable networks that aired the event.
Reported networks include: ABC, CBS, NBC, Scripps News, Telemundo, Univision, BET, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
Audience estimates are inclusive of out-of-home viewing for all reported networks except Newsmax, NewsNation, PBS and Scripps News which do not include out-of-home contributions.
Audience projections are rounded to the nearest thousand (000).
2024 DNC: Daily Viewership
Daily sum of viewership across networks (Live+SD). U.S. audience estimates. | NIGHT 1 August 19 | NIGHT 2 August 20 | NIGHT 3 August 21 | NIGHT 4 August 22 | ||||
Viewing Audience | Rating | Viewing Audience | Rating | Viewing Audience | Rating | Viewing Audience | Rating | |
Persons 2+ | 20,025,000 | 6.4 | 20,784,000 | 6.6 | 20,178,000 | 6.4 | 26,203,000 | 8.3 |
HHLDS | 15,003,000 | 12.0 | 15,659,000 | 12.5 | 14,928,000 | 11.9 | 19,006,000 | 15.2 |
P18-34 | 851,000 | 1.2 | 950,000 | 1.3 | 968,000 | 1.4 | 1,444,000 | 2.0 |
P35-54 | 3,507,000 | 4.4 | 3,893,000 | 4.8 | 3,589,000 | 4.5 | 5,249,000 | 6.5 |
P55+ | 15,317,000 | 15.1 | 15,528,000 | 15.3 | 15,248,000 | 15.0 | 18,833,000 | 18.6 |
Source: Nielsen. NNTV, Live+Same-Day.
Data in this table is inclusive of Nielsen-measured broadcast and cable networks that aired the event.
Reported networks include:
- DAY 1: ABC, CBS, NBC, Scripps News, Univision, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
- DAY 2: ABC, CBS, NBC, Scripps News, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
- DAY 3: ABC, CBS, NBC, Scripps News, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
- DAY 4: ABC, CBS, NBC, Scripps News, Telemundo, Univision, BET, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.
Audience estimates are inclusive of out-of-home viewing for all reported networks except Newsmax, NewsNation, PBS and Scripps News which do not include out-of-home contributions.
Audience projections are rounded to the nearest thousand (000).
Look back at Nielsen’s viewership report on the 2024 Republican National Convention.
Press Contact
Lauren Pabst, lauren.pabst@nielsen.com
Jake Urbanski, jake.urbanski@nielsen.com