Uncommon Sense: Southeast Asia: The Next Big Bet
If you want to understand the fundamental economic changes happening in Southeast Asia, a good place to start is Myanmar’s biggest city, Yangon, on the shores of the Yangon River.
Five Ways to Win Over Asian Consumers With Your Innovation
By Tobias Puehse, Vice President of Nielsen’s Innovation Practice in Southeast Asia, North Asia and Pacific and Sonia Kapoor, Director, Thought Leadership and Knowledge Management With buoyant economies, burgeoning populations and a fast-growing middle class segment, Asia is ripe with growth...