Insights

How Music's Biggest Night Affects Music Sales

Last Sunday’s Grammy Awards telecast showcased some of the biggest artists, albums and songs of the year. And while all the nominees saw some degree of sales and streaming increases, the real beneficiaries were the performers—regardless of whether or not they won.

Going Gaga on the Gridiron

The Super Bowl remains the most-watched broadcast on U.S. television—and not just because of the on-field action. Not only do people tune in for the ads, but the event draws increasing audiences for the halftime show, effectively making the halftime musical performance the biggest concert of the...

2016 U.S. Music Year-End Report

Music consumption is at an all-time high. Overall volume is up 3% over 2016, fueled by a 76% increase in on-demand audio streams, enough to offset declines in sales and return a positive year for the business.

Losing A Legend: How Leonard Cohen Fans Pay Tribute

The recent passing of singer-songwriter Leonard Cohen highlights the impact that the passing of an artist can have on music sales and streaming. Canadian fans paid tribute to Cohen not only by consuming music from across his catalogue, but by engaging with music from related artists’ repertoires...

The Digital Age: Young Adults Gravitate Toward Digital Devices

As we move further into the digital age, it should come as no surprise that our usage of mobile devices has become ubiquitous. As content consumption continues to evolve, it’s essential to look at the reach various devices have, how often consumers are using them and how long they’re doing so.